2026 roadmap: Stronger conversions, smarter tools

Exciting things are on the horizon for the Digital Experience Engine. We’ve spent the last few months listening to your feedback — specifically your needs for more precise search, less friction in the booking process, and smarter ways to manage content. Here’s how those conversations are shaping our roadmap to deliver meaningful value to your health system.

Turning searchers into patients

Our focus is on helping you connect the right patient with the right provider by removing the digital hurdles that lead to drop-off. We are streamlining the journey so your site visitors can move seamlessly from seeking information to booking care.

• Context-aware AI search: When a prospective patient uses your main search bar, our AI engine won't just display links; it will generate a proactive overview at the top of the results to guide them to the next appropriate step.
   
• Intent-based provider search: We’re making provider search more nimble and flexible. These upgrades use "fuzzy" logic to account for spelling errors and prioritize results based on the patient's true intent—ensuring the most relevant specialties and clinicians appear first even when search terms are broad.
   
• Seamless appointment booking: We’re launching a premium Epic Scheduling integration that surfaces real-time appointment availability directly on Provider Detail Pages. Patients can view open slots and transition into the MyChart portal with their specific date and time already pre-selected.
   
• Next-generation widgets: We’re enhancing our widget builder to allow for search and filtering directly within the widget. This creates an all-in-one experience that draws patients back to your main site without requiring complex API work from your technical teams.
   

Elevating your marketing capabilities

We’re equipping you with tools that reduce manual effort and free up your time for strategy. These new AI features are built directly into the DXE admin to support you as you create and optimize high-performing content.

• Built-in AI content toolkit: You’ll soon be able to generate new copy, summarize text, or adjust the tone of an article directly within the DXE editor — eliminating the constant copy-pasting from external platforms.
   
• On-page SEO assistance: Use built-in AI modules to evaluate the SEO quality of your work and receive actionable recommendations on heading hierarchy and keyword richness.
   
• One-click accessibility: New AI features will help you automatically generate descriptive Alt tags for images. You can review and refine them instantly, ensuring your site remains inclusive and search-friendly.

We’re building these tools to ensure your strategy stays ahead of a shifting landscape while keeping the patient at the center of every digital interaction.

Look for these features and more in upcoming releases!